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Home References Expanding markets for premium Spanish sausage brand in UK and Ireland

Expanding markets for premium Spanish sausage brand in UK and Ireland

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Assignment: to enter the markets in UK and Ireland, and develop sales

Approach: We started with product testing and advised about packaging modification. Then, in cooperation with our partners in the UK and Ireland, we introduced the Spanish meat brand to several distributors.

Result: In December 2010, the first agreement signed ensuring the supply of the products to 50 supermarkets.